Big Scoop! Poppytalk for Target Coming June 2014!


We are super-excited today to announce Poppytalk's design collaboration with Target! We have been working on this project since last June, and finally we can reveal the scoop!  Target contacted us in June last year revealing their collaboration idea which involved celebrating a new era of tastemakers: top Pinners on Pinterest!  They chose three of us,  Oh Joy!,  Poppytalk and Wit & Delight . Each of us have created a series of party planning collections launched over the course of 2014, including party d├ęcor, paper products and serving pieces designed with our signature aesthetic.

We can't reveal our collection until later this spring but if you check out the video above, you will see little hints of what's to come! Poppytalk for Target is all about summer entertaining, a little bit of modern feminine, Victorian-inspired details designed to add a little bit of glamour to outdoor backyard or glamping occasions. We can't wait to show you!

In the meantime, Joy is the first to launch her collection which comes out March 16th and you can see a sneak peek of her gorgeous collection on Target's Pinterest Board here.   Also read more about Target's Pinterest collaboration on Fast Company and at Target's blog, A Bullseye View.

Jan Halvarson

44 comments:

Novella @ 9lla.it said...

Wow!
I'm so happy for you!
Can't wait to see the whole collection!
Congrats!
xx
Novella

http://9lla.it/
A fashion & DIY blog...

Lisa said...

Oooh, can't wait to see these collections! What a great collaboration!

Jan Halvarson said...

Thanks Novella - can't wait to show you!

Traveling Mama said...

wow! That is amazing news! I am SO excited for you!!

Traveling Mama said...

wow! That is amazing news! I am SO excited for you!!

Jan Halvarson said...

Thanks Lisa!

christine schmidt said...

DUUUDE Jan l- This is so exciting!! Can't wait to see it! Certain it will be impeccable.

Jan Halvarson said...

Christine! Do you believe it? That means a lot to me thank you!

heather caroline said...

I'm so happy for you! Well deserved too- you've always been one of my favorites:).

Pinecone Camp said...

Yes! That's fantastic Jan! This is such amazing news!

Jan Halvarson said...

Thank you Heather - out of all of this I'm finding new blogs I love too. Love yours!

Catherine said...

Wow! That's a big deal. Congratulations & high fives all around. :)

Jan Halvarson said...

Janis! Crazy hey? Thanks for the good wishes!

Heather Jennings said...

THAT is amazing. Congratulations!

Rikkianne said...

This made my day! Congrats to you! I can not wait to walk into my Target and see the name that I've loved for years! Jan, you are incredible. So happy for you and beyond excited!

Bee said...

That's so exciting! Congrats to all of you on the collaboration. Can't wait to see the Poppytalk products in June!

Jan Halvarson said...

Thank you Catherine! I'm so thankful too for readers like you!

Jan Halvarson said...

Heather - thanks - it's going to be fun!

Jan Halvarson said...

Rikkianne! I know, it's a bit surreal! I'm so happy to know you will get to see it!

Fiona Cartolina said...

Way to go
Way to go
WAY TO GO (jumping up and down)!!!

We are so excited for you! You deserve this - and many more. Your hard work is so valuable and influential. I am proud to call you my friend :-)
x o x o x o x o x o x o x

Lady Grey said...

SO MUCH FUN!!!!!! I can't wait to see it all! xo

Kim Vij said...

Congratulations! Can't wait to see your line for outdoors! So excited to see Target and Pinterest coming together to bring amazing things to consumers designed by creative pinners.

Kickpleat said...

Whoa, how super cool amazing Jan!!! I can't wait to see!!!

Leah said...

This is fantastic news Jan! Will it be available in Canada too?

Jackie Lamas said...

so amazing!!! congratulations and i know you'll do fabulously!!! target is so amazing!

Mandy Behrens said...

HUGE congratulations to you both -- so very happy -- a well deserved venture. Cheers!!!
Mandy

Jan Halvarson said...

Fiona! Thank you - I am honoured to call you friend!

Jan Halvarson said...

Vanessa! Can't wait for you to see it!

Jan Halvarson said...

Kim Vij - thanks so much!

Jan Halvarson said...

Jeannette - pretty super crazy hey? can't wait too!

Jan Halvarson said...

Leah - yes most of it will be available in Canada - and then other items will be available through the US online website.

Jan Halvarson said...

Jackie - thanks, we feel honoured and they have been amazing to work with!

Jan Halvarson said...

Mandy, thank you so much - cool of you to comment.

Tina Ramchandani said...

That's fantastic news! Contgrats!

Heather Lins said...

Congrats Jan! I love what Joy did. I can't wait to see what you cooked up.

Coco Cake Land said...

JAN that is amazing news!!! so exciting - congratulations!!!! xoxo

Jan Halvarson said...

Thank you Tina and Heather!

Lindsay said...

That is AMAZING! Congratulations, I will be first in line. :)

thunderpeep said...

Big Congrats, sounds exciting. Can't wait to see it!

Emma said...

Wow, congrats Jan and Earl! Can't wait to see!

Amy (Field Trip) said...

oh wow - super excited for you guys! the suspense... can't wait to see what you guys dreamed up :) :)

Lily from Birch + Bird said...

This is SOOOO beyond exciting Jan! Thrilled for you guys and cannot wait to see what's in store :)

Jan Halvarson said...

Amy - thanks - can't wait to share!

Lily - thank you SOOOOOO much!

Amy Smith said...

FYI I just went into Target in Alex, VA 22306 and they didn't have anything out & they didn't know what the line was. I'm totally bummed because I wanted to use the cake stands today at a shower. :/

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