Ikea Launches PÅTÅR | New Organic Coffees

Since coffee is strongly rooted in the Swedish fika tradition, where one will sit down and drink coffee sometimes accompanied with a pastry or a sandwich, it’s no surprise they would put extra effort into making an even better cup of coffee.

This month, Ikea launches PÅTÅR coffees. A new organic coffee that is UTZ-certified which ensures sustainable farming standards, fair conditions with trace-ability back to the plantations where the coffee grows. The 100% Arabica coffee beans are grown without the use of chemical fertilizers and pesticides, on family farms and small-scale cooperatives, in countries like Honduras, Mexico and Peru. The coffee comes in espresso, dark and medium roasts.

Also, it doesn't hurt that the packaging is so slick.  Let's take a look!

Jan Halvarson

No comments: